We, in collaboration with Disney and UEFA PlayMakers, are offering young girls aged 5-8 years a unique opportunity to try football in a one-of-a-kind concept. It's a fun and unique introduction to the sport that is completely free for all participants.
The concept is based on creating a storytelling experience using Disney characters and magic. This creates playfulness and joy among children while developing fundamental movement, life, and football skills. Through this concept, we hope to attract and retain more girls in football.
We have scheduled this day alongside Almas Cup (June 27-30) when there will be full activity and happenings everywhere, adding to the overall "WOW factor.